Ash Playsted is seasoned Entrepreneur and Mindset tactician who relentlessly pursues his “higher calling”. He has launched and exited several businesses, and undergone continuous learning for more than 25 years.
He is well known in inner circles as the “Secret Weapon”.
In our interview with Ash, he talks about the early days of his career and how he became a Mindset Coach. We also explore the concept of "MindsetReflexology" and his proprietary coaching system "𝙏𝙝𝙚 𝙈𝙞𝙣𝙙𝙨𝙚𝙩𝙁𝙞𝙩 𝙈𝙚𝙩𝙝𝙤𝙙™️".
Hello Ash. Thank you for participating in this Q&A session. We would like to start by exploring your origin story. Please give us an overview of your background, career, and your entrepreneurial journey to date?
Ash: My pleasure. I worked in corporate banking and finance straight out of school for approximately 14 years. In 1997, I left my safe job and dived into entrepreneurship to do my own thing, and explore my potential.
In the following 15+ years I started several finance related businesses ... building teams ... growing them profitably ... and then exiting / selling.
Along the way, I tried every possible idea and strategy you can think of ... ultimately figuring out what works and what doesn't work. Now I take all of that combined experience into my coaching services.
What initially attracted you to Mindset coaching as a field of expertise?
Ash: Over my corporate and entrepreneurial journey I have always taken great pleasure in helping people, its always been a big part of my make up and what makes me happy.
I am fascinated by what makes people tick and all roads lead back to how our beliefs shape the reality of our daily lives ... all of this is tied into our overall mindset. Added to this I have learned so much about my own mindset over the past 35 years of my own 'lived experience', that it was a very natural progression to transition into professional mindset and self-mastery coaching.
What key challenges have you faced in your journey as a business leader, and how have you navigated these?
Ash: I have lived through many personal and world events that have been very challenging. Probably the most life changing for me was coming to understand the importance of self-leadership and how to turn inwards to understand myself more fully.
Once I learned to live life on my own terms and not as others would prefer, that was reflected outwards to attract people and opportunities consistent with my beliefs.
What advice do you have for business leaders and entrepreneurs on how to find inner peace at work and in life?
Ash: I don't want to sound overly simplistic here but it really comes down to changing the formation of the way our mind works and of learning to awaken our full inner potential.
Inner peace emerges from the process of self awareness, self reflection and self observation. From this you can learn to make inner peace something you have total control over rather than being subject to external events.
What is the value proposition and target market of Ash Playsted Coaching?
Ash: I coach people who desire to not only perform at their peak when its needed the most, but be able to do so 'on demand'. By that, I mean have the skillset to draw upon when they need to make calm and rational decisions under duress and stress. Whether they be an executive, an athlete, an entrepreneur, or a life partner wishing to have an edge that can take them to that next level of peak performance.
MindsetReflexology teaches you how to achieve that performance edge that makes all the difference.
When you say "MindsetReflexology", please explain what this technique is, and its
benefits to your clients?
Ash: Think of this as training to respond automatically in a better way to life's various pressure situations. Just like an athlete trains his/her body to perform at its peak level during competition, MindsetReflexology does the same for your mind/brain. We all have a set of internal reactions to pressures and decisions in life, most of which operate outside our conscious awareness. These responses determine the trajectory of our lives. So, it goes to reason that being able to perform at your very best, under stress and pressure, during life's clutch moments ... which can change the course of your life ... is a very desirable skillset. That is what I teach and train with Mindset Reflexology.
Please give us an overview of “𝙏𝙝𝙚 𝙈𝙞𝙣𝙙𝙨𝙚𝙩𝙁𝙞𝙩 𝙈𝙚𝙩𝙝𝙤𝙙™️” you created for coaching your clients?
Ash: 𝙏𝙝𝙚 𝙈𝙞𝙣𝙙𝙨𝙚𝙩𝙁𝙞𝙩 𝙈𝙚𝙩𝙝𝙤𝙙™️ is my proprietary system for helping clients get their thinking, their beliefs, and their actions fully aligned with their dreams and goals in life. More importantly, in a manner that is congruent wth their true nature. This is all driven by helping them change the way they think and the stories they tell themselves.
Before we conclude the Q&A session we would like to know what impact COVID-19 has had on your coaching business?
Ash: I certainly pay respect to all that have and continue to be affected by COVID-19. For me personally, business has grown consistently over the past 18 months. A lot of this can be put down to the systems and processes we have, that allow a very efficient and simple approach to running our businesses. We were already 95% online before the pandemic, so we were well placed to adapt and continue forward to grow.
Thank you Ash for participating in this Q&A session, we wish you all the best?
Ash: Many thanks ... you are most welcome.